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ORIGINS OF A REVOLUTION
2010, United States
Ten 10 years ago, an overstimulating experience in the US paved the way to the rise of the SMART revolution.
It was 2010, Christmas time, the pop-culture section of the Museum of Modern Arts in Manhattan.
Suddenly, the vision of Andy Warhol’s Marilyn Monroe revealed the role of media literacy in tackling the major societal challenges of a consumerist society and its fetishes.
That was the beginning of the smart revolution.
Now it’s time for the revolution to go back home.
EP. 04 – BACK TO MOMA
2019, New York City
Andy Warhol believed that any object of mass consumption can turn into an object of art. But if everything is art, nothing is.
So, what are the political consequences of it and, above all, what does this have to do with the SMART revolution?
When everyone can make videos, video making stops being an art confined to museums and can finally appear for what it is: a mechanism for legitimising the status quo.
As a passive consumer, the small smartphone video-maker can finally become aware of its role as a cog in the global media system. And begin to prepare for resistance.
EP. 02 – POP, POLITICS, AND SOCIAL MEDIA
2019, 5th avenue
What’s the meaning of 15 minutes of celebrity and how did the concept shape today’s politics?
Live from the Trump tower, we are going to make live streaming great again.
Together, we are going to discuss about power and celebrity.
How d0 the two concepts feed each other and what we, the common people, can do to oppose their influence?
Exactly one year before the live show of the 2020 US elections, our work of analysing American and global politics begins.