Generally, nothing grabs a viewer’s attention as much as the desire to see how it will end: a cliffangher, a twist, a missing piece of information that will only be revealed in the following episode.
For this reason, in marketing, teasers, trailers and TV commercials create awareness but also build loyalty.
The production of a teaser, a trailer, a commercial within a company can improve not only public relations, but also internal communication.
To this end, in our productions, we always ask employees to play as actors and actresses.
Hence, the success of such a product depends on the complicity between the people involved in the filming.
If the staff does not decide to participate on a voluntary basis, it is better to choose a different video solution.